Friday, May 14, 2010

Bringing the Value Back to Photography

Pilot Imaging put on an impressive seminar Wednesday at VisArts in Rockville, MD.  After making everyone stand up and dance to YMCA, Doug Gordon kicked off the morning with a presentation about dreams, passion and courage, during which he dared us all to be great at what we do.  He finished with an energetic demonstration of his flow posing technique.  The speed and efficiency in which he's able to work is astounding!

Following a short break (during which I grabbed a satisfying snickers bar as a healthy dessert to my twix breakfast - darn you, Pilot, for providing a table overflowing w/ snacks all day!), Vanessa Joy and Rob Adams presented PhVusion.  If you haven't checked out this software, it's a must see!  Rob is providing an easy way for photographers to fuse video and photography in this day's age of VDSLRs.  He and Vanessa demo'd a Living Album that blew me away, and I'm excited to incorporate this into my business in the future!

Clay Blackmore energized the after-lunch session with his new promo videos and discussion on lighting and posing.  I've said this before, but he is a master at his craft, and I'm amazed every single time I watch him work. 

Robert Isacson introduced and was one of the guest speakers during the roundtable discussion that closed out the evening.  Photographers from a wide range of experience levels asked questions and shared opinions on the current state of the photography industry and possible ways to bring value back to photography through pricing structures and educating our clients, among other topics.

It was wonderful being in the presence of some industry greats and so much talent.  A big thanks goes to Pilot Imaging for many long hours spent in putting this program together!

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